The goal of continuous human capital appreciation takes precedence over that of financial capital appreciation, but human capital appreciation relies not on hype, but on organised learning.

Dutiful leaders attach great importance to the wealth they leave behind, and they spend a long time pondering: what impression will they leave, what will they inherit, and what ideas will people remember? These questions are really puzzling, so it is the most attractive choice for others to sing praises behind them.

Compared to the United States, the so-called "family business" has become deeply entrenched in a significant number of private enterprises in China.

Take a look at the following classic stories and you might get a glimpse of another dimension of management

Warren Buffett is regarded as the best investor of this era, even the "god of stocks", but his management record is also unparalleled. He took over Berkshire Hathaway in May 1965, exactly 50 years ago. To this day, he is still the head of the company. This is an extraordinary achievement. Alfred P. Sloan is probably the most legendary CEO in American business history. He has been in charge of General Motors for 23 years. John D. Rockefeller has been in charge of Mobil for 27 years. In the near future, Bill Gates served as the CEO of Microsoft for 25 years.

If you find really top talent, they'll know they're really good. You don't need to take care of their ego.

The competition of fast fashion brands has become increasingly fierce. Now the focus of these brands' competition has shifted to fighting for online market share, and "visual search" provides a new way to obtain market share.

A business has to have a website of its own. The home page of this website is actually a large animation. When the content of the website can retain customers, that means your website is very good, gradually they will go slowly to find what they want.

What to choose to raise the marketing methods need to be based on the actual situation of the enterprise to choose

How can marketers go beyond the details and stand a little taller to see the big picture accurately so they can properly measure the roi of your marketing and media spend?

You must be precise before doing promotion

With the rapid development of marketing and advertising technology, the integrated use of technology is increasingly being adopted by companies to make the most of advertising as a marketing activity

Entrepreneurship is becoming more and more the currency to be talked about in this day and age.

It is of course best to be able to do everything, but entrepreneurial success is not something that can be achieved overnight, and to think that you will have the qualities to succeed in a few days can only be a whimsy. Believe in yourself, believe in your ambitions and make yourself better every day so that your success in business can be real and reliable.

The market is so big that no one can cover everything

We must make the most of the opportunities that God has given us

Remove the flaws and learn from the strengths. Modesty makes progress, pride makes people fall behind

A clear definition of your business and target market will help you grow your business

Bayerische Motoren Werke AG is a world-renowned German manufacturer of premium automobiles and motorbikes, headquartered in Munich. BMW's history began in 1916 as an aircraft engine manufacturer, then as a limited liability company in 1917, and in 1918 The company was renamed Bavarian Engine Building AG and went public in 1918.

Intel Corporation (NASDAQ: INTC) is headquartered in Santa Clara, California, USA. Robert Noyce and Gordon Moore, the founders of Intel, originally hoped that the name of their new company would be Moore Noyce, a combination of two names. However, when they went to the Industrial and Commercial Bureau to register, they found that this name had been preemptively registered by a chain hotel. As a last resort, they adopted the abbreviation of "Integrated Electronics" as the company name. The current senior management is Craig Barrett, Chairman, and Paul Otellini, President and CEO.

One of the world's largest electronics brands - Philips

Since its establishment in 1876, Mitsui has become one of the largest general trading companies in Japan.

The birth of Hyundai Motor Group in September 2000 became a turning point in the leap forward of the Korean automotive industry

The Pepsi brand is based on the concept of "infinite hope", which promotes a positive and enterprising attitude towards life among young people, implying that for young people, there is an infinite amount of room for opportunity and fantasy, and they can revel in and seek it.

Savitri was born into an ordinary family in Assam, India, and, because of his family's poverty and lack of schooling, was fingered for marriage at the age of 15 and consummated at 20.

Masayoshi Yanai decodes the key management principles behind the "soul" of the Xpress Group: the very principles that accompanied his father's menswear tailor shop and built it into a global casual wear giant.

Rockefeller was born into poverty in a small town called Janja on the Hudson River in New York State. He was trained in business by his father from an early age and inherited his mother's virtue of thrift

Schwartzman made BlackRock as well as himself. Some say Schwartzman's personal wealth has exceeded US$3 billion. Schwartzman was named in Fortune magazine's list of the 31 most powerful people of 2006. Because he controls some of the hottest companies on Wall Street, Fortune magazine has dubbed him "the leading man of the new generation on Wall Street".

Coca-Cola, the quintessential American drink, has become a famous American brand, a world-famous brand and a symbol of American culture

Vint Cerf, one of the co designers of Internet basic protocol - TCP/IP protocol and Internet architecture, Google's global vice president and one of the founders of Internet. In the 1970s, Vint Cerf once participated in the early development and construction of the Internet and won the reputation of "the father of the Internet".