As an entrepreneur, you should never be without ambition, because it is the only thing that separates you from the average person.
If you find really top talent, they'll know they're really good. You don't need to take care of their ego.
The Coca Cola Company, founded on May 8, 1886, headquartered in Atlanta, Georgia, USA, is the world's largest beverage company, with 48% market share and two of the world's top three beverages (Coca Cola ranks first, Pepsi ranks second, and low calorie Coca Cola ranks third). Coca Cola has 160 beverage brands in 200 countries, including soda Sports drinks, milk drinks, fruit juice, tea and coffee are also the world's largest fruit juice beverage distributors (including Minute Maid brand). Coca Cola, which ranks first in the United States, has gained more than 40% of the market share, while Sprite is the fastest growing beverage. Other brands include Barq's root beer.