Never think about your customers from your own point of view
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Never think about your customers from your own point of view
The competition of fast fashion brands has become increasingly fierce. Now the focus of these brands' competition has shifted to fighting for online market share, and "visual search" provides a new way to obtain market share.
How can marketers go beyond the details and stand a little taller to see the big picture accurately so they can properly measure the roi of your marketing and media spend?
You must be precise before doing promotion
When calculating the cost of customer acquisition, it is important to measure the entire life cycle of a single customer
Improvements in customer experience, use and handling of data, ability to automate processes, use of ai and machine learning
Event marketing is an important part of brand marketing. For a product, you can do without advertising, but you can never omit event promotion, especially for new products that have just been launched.
Sales is about selling a product, whereas marketing is about selling a brand, and the core business skills of the two are different.
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